Marketing Education Directory A/B Testing : A/B Testing is a technique that is used to test two different variables which could include comparing two elements of a landing page (e.g. page headline), two different creative ad units (one with red background, the other with green), offer (25% off, 30% off) or some other campaign variable, […]
Your Internet Marketing Education & Training Internet Marketing is a role which involves creating, measuring, analyzing, and then optimizing online marketing programs with the aim of realizing Internet marketing objectives. Digital marketing regulates itself through transparent mechanisms that enable consumers choose not to have any of their data collected for marketing or advertising. EMarketing refers […]